(404) 760-1900

REFS Asset Management Alliance

Boston, MA

Lester & Associates was recommended to John Baczewski of Real Estate Fiduciary Services, by a long time client, to assist him in branding and marketing his new division for asset management of distressed properties taken back by institutional owners. Lester & Associates intergrated the marketing and branding of the new division with parent company’s existing programs. We designed a capabilities brochure, website and developed the sales protocol an public relations programs. Upon gaining a through understanding of our (Lester & Associates) capabilities Baczewski invited us to join the alliance as the maketing talent for the group.

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